Free Wax Samples: Why We Had To Pause and Change Our Sign-up Page
Introduction
At Hellomelts, we love being able to share our scents with new people – that’s why we recently launched our Free Wax Melt Sample scheme. It was designed to be a simple, no-strings way for anyone to try one of our melts before placing an order. And for a short while, it worked exactly as we’d hoped.
But last week, something unexpected happened. Our free sample page was targeted by automated sign-ups, with thousands of fake requests flooding in. Some even used stolen email addresses, which left genuine people confused about receiving emails they never asked for. It wasn’t the experience we wanted for anyone.
So, we hit pause. Then, we set about rebuilding the scheme – this time in a safer, fairer way that makes sure samples only go to real customers who genuinely want them.
So What Happened
A few weeks after we launched our free wax melt sample scheme, something unexpected happened. Our little idea to spread some joy quickly caught the attention of automated “bots” — computer programs designed to sign up again and again, pretending to be real people.
In just a few hours, thousands of fake requests came flooding in. Some even used stolen email addresses, which meant people who’d never heard of Hellomelts suddenly received emails they didn’t ask for. It wasn’t just frustrating — it was unfair to the genuine people who were excited to try our samples.
On one hand, it was overwhelming. On the other hand, it also showed us something important: there’s a real buzz around Hellomelts. To think that so many people (and yes, even bots!) wanted to grab a sample shows how much interest is out there.
Still, we knew right away we had to act. The old system just wasn’t safe or sustainable. So, we paused everything and set about creating a new, fairer way to make sure samples reach the people who truly want them.
What We Did About It
As soon as we realised what was happening, we hit pause on the free sample scheme. We didn’t want genuine people to miss out, and we certainly didn’t want anyone feeling confused or worried because their details had been used without permission.
The solution wasn’t to give up — it was to rebuild. We redesigned the sample system from the ground up to make sure it was fair, safe, and sustainable. Here’s what we changed:
👉 Samples are now listed as a product on our website rather than through a simple sign-up form. This means every request has to go through our checkout process, adding an extra layer of security.
👉 One per household — to keep things fair, only one free sample can be claimed per address. This stops people trying to take advantage and ensures more homes get to enjoy Hellomelts.
👉 A small £1 contribution — this isn’t about making money (in fact, it doesn’t even cover the cost of postage). Instead, it’s a simple way to confirm that requests are genuine. No bot or scammer is going to go through the effort of paying £1, but real customers who truly want to try our melts will.
For us, this was about protecting fairness. At the heart of Hellomelts has always been the idea of creating something special for people to enjoy at home. By making these changes, we know the samples will reach real people — people who want to discover our scents and hopefully fall in love with them.
Why It Matters & What It Means For You
So what does all this mean for you? In short, it means you can now trust that our free sample scheme is stronger, safer, and more reliable than ever before. No bots, no unfair bulk orders — just real people, like you, having the chance to discover Hellomelts in the way we always intended.
By making these changes, we’ve ensured that every free wax melt sample really does land in the hands of someone who’s excited to try it. And that’s the part that matters most to us — knowing that when you open your package, you’re getting something we’ve poured time and care into, not just a random item pushed out through a broken system.
This season, our samples are coming straight from the Autumn Collection — a range inspired by cosy evenings, crisp leaves, and all the scents that make autumn such a magical time of year. Whether it’s the warmth of Spiced Orange & Cinnamon, the richness of Cuban Tobacco & Oak, or the sweetness of Pumpkin Pie, your sample is a little piece of autumn sent directly to your letterbox.
It’s our way of inviting you to experience Hellomelts for yourself — fairly, simply, and with all the heart we’ve put into every scent.
Conclusion
We want to thank you for your patience while we worked through this little hiccup. Your support means the world, and it’s exactly why we were determined to get our free sample scheme back up and running — the right way.
At Hellomelts, our passion has always been about more than just candles and wax melts. It’s about sharing those scents that spark comfort, joy, and calm in your home. That’s why we’ve put so much care into making sure our free samples reach real people who truly want to experience them.
✨ Ready to try one for yourself? Order your free wax melt sample today — just £1 delivery, one per household, while stocks last. Don’t miss the chance to discover a little piece of our Autumn Collection, straight to your letterbox.
Supplies are limited, so if you’d like to try one for yourself, don’t wait too long.
Stay fragrant,
The Hellomelts Team
👉 Claim your Free Wax Melt Sample today and start discovering your perfect fragrance match
Explore the Autumn Collection
Browse our Candles in the Autumn Collection here →
Explore the Summer Collection
Browse our wax melt bars in the Summer Collection here →
Explore the Spring Collection
Discover more seasonal favourites, including Lime, Basil and Mandarin here →
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